Step into Messi's boots and embark on the emotional journey from a child with dreams in Argentina to fulfilling a destiny. This journey is within an immersive technological experience rich in interactivity, compelling stage design, and captivating storytelling.
Photo: Leo Messi
The Latin American Post Staff
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Leer en español: Leo Messi tendrá una exposición interactiva en Miami
The first interactive space dedicated to soccer star Leo Messi, "The Messi Experience. A dream come true," will kick off in Miami in April 2024 and will uncover "the man behind the legend," the organizers announced on Wednesday.
The project is the first and only of its kind to date and features multiple spaces and interactive activities where visitors "will embark on a journey that will take them through Messi's career," from his childhood in Rosario, Argentina, to the present day, according to a statement released on Wednesday.
"A story of dedication, childhood dreams, and triumphs that will allow them to discover the man behind the legend," the note adds about this exhibit dedicated to the Argentine '10' that will open at Regatta Harbor, in the Coconut Grove neighborhood of Miami, and is co-produced by Primo Entertainment and Moment Factory.
In the interactive exhibition, fans of the World Cup champion "will be immersed, like never before and alongside his figure, in ten physical and digital experiences, both on and off the field."
The exhibit will cover his early years in his hometown of Rosario, as well as his arrival and career at Barcelona, and his victory in the 2022 World Cup with Argentina.
In addition, Messi's fans will be able to emulate his training plan on the field with real-time score updates, take a virtual selfie with the player, and even converse with him through Artificial Intelligence (AI).
"Throughout my career, I have always strived to inspire and connect with people through my passion for soccer. This experience will offer a unique opportunity to relive the most memorable moments and feel the emotions that have marked my journey," Messi said in the statement.
The Argentine star has been a part of the Inter Miami club in the American MLS since 2023 and currently resides in South Florida.
"The Messi Experience: A Dream Come True" will open to the public in April 2024 and will be on display in this city in South Florida (USA) for a limited time before continuing to other cities around the world.
Today marks the beginning of the exclusive pre-sale for tickets, although these will be available "in limited quantities" on October 25 on the website www.themessiexperience.com. EFE